Join Marc Thomas, Managing Director at Taboola, for a session on tips, trends and best practices in performance marketing. During this presentation you will learn how to create great content that converts, get the right audience on the page, keep them there and new ways to examine and optimize your user funnel. The session is ideal if you want to learn:rnrnHow to build a performance-driven content strategyrnHow to optimize your content and your page to achieve your goalsrnHow to implement the latest trends in your next campaign