Ravid is a structured creative thinking trainer in the field of brand communications, working with numerous advertising agencies and brands around the world. 

He is a former advertising professional with 14 years of experience in strategic and creative development. Starting of as a strategic planner before becoming a copywriter and later on a creative director. He is a frequent keynote speaker and trainer at international marketing conferences and advertising festivals, including recurring appearances at the prestigious Cannes Lions. Most important of all (for Ravid), he is also an aging goalkeeper at an amateur football club.

More than 35 Cannes Lions, including 3 Grand Prix, have been awarded to work created by Mindscapes trained agencies using their creative thinking tools.